FIV5 EVENTS GROUP
THE CHALLENGE
Create a corporate identity and supporting business collateral, website and social media for an event company. Assist the group in trademarking their brand and their events. Help position them in the marketplace with a marketing and differentiation strategy.
Brand and promote one of their events, a charity fashion event at Smart Artz Gallery in South Melbourne for Breast Cancer Network Australia.
Project Details
Client Fiv5 Events Group
Skills Branding, Digital, Marketing
Products Corporate Identity, Business Collateral, Event Collateral, Website, Socials
THE CREATIVE
Their event was a celebration of young and iconic Australian fashion designers and included:
logo design
social media assets
posters and event banners
event promotional tools; VIP invites, programmes and signage
The event was showcased on the event group’s website and socials.
THE OUTCOME
Smart Artz Gallery was decorated in a stunning Shades of Pink theme that set the scene for a fun and exciting evening. The pink theme is a reminder of BCNA and the amazing work they do to support women with breast cancer and their families. The event raised more awareness and funds for the organisation on the pink carpet.
The event was showcased in the event group’s corporate ‘look book’.